Privacy policy.

Last updated: 25 August 2025

This Privacy Policy explains how Brut Honesty (“we”, “us”) uses your personal data when you visit bruthonesty.com, subscribe to the newsletter, or contact us.

Who we are

What we collect

  • Contact details: your email address and your name (when you subscribe or contact us).

  • Communications: messages you send us and our replies.

  • Usage/analytics data: pages viewed, approximate location, device/browser info, and referral source collected by Squarespace’s built‑in analytics. This data is pseudonymized and aggregated; it helps us understand what content is useful.

Why we use your data (lawful bases)

  • Send the newsletter and occasional updates you asked for (consent).

  • Respond to messages and manage your requests (legitimate interests).

  • Keep the site secure and measure basic performance (legitimate interests).

  • Comply with legal obligations (e.g., keeping unsubscribe proofs).

Sharing and processors
We use trusted service providers (processors) to run the site:

  • Squarespace (hosting, website analytics, newsletter infrastructure).
    These providers process data on our instructions only and implement security measures.

International transfers
Our providers may process data outside the EEA (e.g., the United States). When this happens, we rely on appropriate safeguards such as the EU Standard Contractual Clauses.

How long we keep data

  • Newsletter contacts: until you unsubscribe or we delete inactive contacts after 3 years without interaction. We keep a minimal suppression list to honor future opt‑outs.

  • Messages: up to 12 months after our last interaction.

  • Analytics: kept in aggregated form according to our tool’s defaults (typically up to 25 months).

Cookies and similar tech
We use essential cookies to run the site and (with your consent) analytics cookies to measure traffic. Details and controls are in our Cookie Policy. You can change your choice anytime via “Cookie settings” in the footer.

Your rights (EU/EEA)
You can request access, rectification, deletion, restriction, portability, or object to processing. You may withdraw consent at any time (this won’t affect past processing).
To exercise your rights, email [email protected].

You also have the right to lodge a complaint with the CNIL (France) at cnil.fr.

Contact
Questions about this policy: [email protected]